-- By Real Robert A Eckert (Chairman and CEO of Mattel Toys)I would like to thank our customers world wide for the success of the Mattell "toy cricketers" . Kids have loved our new concept; of cricketer dolls in their country colors.
The Shahid Khan Afridi "X-man" doll has found special acceptance and the recent rise in sales is singularly due to this doll. It shows the value of coming up with the right product at the right time at the right price for the right customers using the right icon.
It is no surprise that the slapping doll which is sold as a companion doll to the Barbie doll; Barbie's Harbie has been a top seller for the last 2-3 years.
A variation of the "Master Blaster doll" where the doll talks back synonyms to the words you talk to him is a big hit with multi-lingual kids. We know our customers like no other consumer toy company
One of the products we have in design phase is the "Imran Tahir hugging doll". This doll will be out in a few weeks and we expect it to be our next Barbie...
Unfortunately there is also some bad news...with our South African Team doll set. We are working with the right government agencies in all countries to issue a recall of this toy.
It is a choking hazard.
